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Marketing business now a days training videos

white mural-architecture

Marketing business now a days training videos

Here for next 9 weeks marketing business training videos 

Thank you for you time and likes. Have a better than good day!

A controlled thought pattern.

“What  is  now  proven  was  at  one  time  only  imagined.  Desire  is  the
beginning point of all accomplishment, not a hope, not a wish, but a
great  throbbing  desire  which  surpasses  everything. An  opinion  is
presuming  something  to  be  true,  to  be  a  reality.  An  opinion  isn’t
stimulated, it’s produced by choice. An opinion about a thing’s being
isn’t the same as its existence.”
marketing business video training
Enjoy yourself today
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Surefire ways to boost business

Surefire ways to boost your business!

From starting the business to make it run smoothly requires a lot of dedication and sacrifice. Which means young or old, personal life will take some hits. Family and friends must be supportive as they must know what it takes to start a business and its effect on your family life. Lot of you may choose to have a job in the initial days of starting a business; this means all your spare time has to go for running the business.

magic smoke in your hand
Reinvent yourself with your brain

Strategic thinking

, as the name shows, isn’t about making a quick buck, it’s about seeing the big picture and planning for coming years. The immediate results might not be impressive, but in the long run, strategic thinking pays off. A reason for the perhaps-unimpressive immediate pay-off is that strategies, like masterpieces, take time to create, fine-tune and revise.

Know you field be smart concentrate on your outcome.

Make sure your great idea isn’t just a pipe-dream. All great thinkers should make sure that their idea is valid, that it’ll stand up in a world full of problems and changes. You need to constantly revise and fine-tune your plans.

This my friend is a surefire way to boost business.

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Future LiveStock Owner

Future LiveStock Owner

“Barnyard in Your Backyard: A Beginner’s Guide to Raising Cattle, Horses, Sheep, Poultry, Swine!”

Dear Future LiveStock Owner,
Would you live to grow your own livestock and poultry? Many years ago families relied on the ability to grow their own livestock. Today many families have moved away from this lifestyle and the secrets to the care of livestock and poultry have been greatly diminished.
Raising livestock and poultry can be relaxing as well as rewarding.
You may think it is impossible to learn to how to care for livestock and poultry correctly; but it is not.
You too; however, can easily learn how to care for livestock and poultry in order to reach your goals. Without the right tools and information, it could take you years and cost you a small fortune to discover the secrets of successful care of livestock and poultry; however. Instead of spending a fortune on so-called experts or knocking yourself out with the old trial and error method, there is an easier way to achieve your goals.
Now there’s good news ….
I won’t deny that there are a ton of books out there on the elements of the care of livestock and poultry. Unfortunately the problem with most books on the subject is that they are either filled with plenty of promises and no solid techniques and strategies to back up those promises or they contain only one or two pieces of useful information and not a comprehensive look at everything you need to know to succeed.
Introducing …

Profitable Livestock !
Profitable Livestock breaks the mold of all the other books you have heard and read about. It presents solid, proven steps to help you learn how to care for livestock and poultry.
Sounds too good to be true?
It’s not and I can prove it with Profitable Livestock.
But, first a word of introduction.
My name is Clifford Petry. A few years ago I found myself in a situation not too different from your own. I desperately wanted to learn how to care for livestock and poultry. Unfortunately, my results were dismal. I knew I had to do something if I wanted to achieve all of the music goals I had set.
The only problem was that I had no clue where to start.
None of the books I had read on livestock and poultry had been able to solve my problem. Some of them were so mired down in fancy words and technicalities that it was a miracle I ever got past the first chapter! Others might have passed on a helpful hint or two, but did not solve my problems. One night I realized what I really needed was a comprehensive guide on everything to do with livestock and poultry care.
That’s when it hit me!
If I couldn’t find a comprehensive guide on livestock and poultry care, then why not create my own? I was tired of flipping back and forth through tons of books for the few bits of information that could help me; but I reasoned that if I put all those little tidbits of info together then I might actually be able to begin understanding the secrets to livestock and poultry care.
The next morning I furiously began to read through all of the livestock and poultry books that I had purchased over the past three years and take down the pertinent notes. I didn’t stop there either. I swallowed my pride and enlisted the help of several professional acquaintances who were known for farming and ranching.
It took awhile to sort through all of the information I had gathered and compile the notes I received from the experts I consulted, but when I was finished I sat back and was completely stunned.
Right here in front of me was the information that I had been seeking all along!
From the notes I had taken from several articles on the subject of livestock and poultry care, as well as my own interviews, I had comprised a comprehensive compendium on the subject of livestock and poultry care.
“I sat back in stunned amazement!”Future LiveStock Owner
It was all there!






Then I decided to try an experiment and put all of my hard work to the test.
“Suddenly, I was excited!”
I absolutely could not believe the difference. Suddenly it was all so clear! I could easily understand everything without having to wade through a mountain of fancy words and difficult to understand terms.
What happened next was nothing short of amazing!
These strategies not only worked, but the results were completely astonishing. I was completely able to understand all of the great works that had previously seemed so confusing.
As my success with livestock and poultry care grew, I started to feel guilty. I knew there were a lot more people out there who wanted the same solutions I had found. Somehow, it just didn’t seem right to keep it to myself.
One night as I made some changes to my book, I wondered how many other people might have the same problem? After all, if I couldn’t find a decent livestock and poultry care manual, what were the chances anyone else could? Given the tremendous success I had encountered using my manual; I was sure that other people could take the same easy to read and understands strategies and achieve success as well.
Right now you’re probably thinking, “Yeah, right. There’s a ton of farming books out there. What makes you and your book so different?”
I won’t deny for a minute that there are some good farm and ranch books out there-after all I’ve read most of them, if not all of them. The difference, however; is that my book blows all the others out of the water because it doesn’t just focus on one area of the game.
You get everything you need to understand livestock and poultry care.
Nothing, absolutely nothing, is left out.
All the fundamentals are there:






I am so confident that you will love this special report that I am offering my ironclad:
100% Money Back Guarantee

Here’s How to Get Started:
Yes! I want to learn how care for poultry and livestock with Profitable Livestock! I know this is a limited time offer and may never be available again!
Please send me Profitable Livestock right away!
Special Offer – $27 for next 20 orders only!

I understand my purchase is completely protected by Clifford Petry 100% satisfaction money-back guarantee. I have 60 days to test drive the techniques and strategies presented in Profitable Livestock and if I am not completely convinced that it is hands-down the best livestock and poultry care book on the market, then I am entitled to a 100% refund of my purchase price.
Clifford Petry
P.S.You’ll be amazed at how simple and easy it is to learn how to care for poultry and livestock with Profitable Livestock. Please fill out form below message me Livestock eBook.

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Raising Children Who Succeed


Children Who Succeed Is The Key

It is one of the most powerful things any person alive can do, to choose to raise a child. Whether he or she is a genetically related child or one you have gained from another family, a child is a life long commitment. It’s worse than a puppy!

There is a well known saying that to have a child is to wear your heart forever outside your body. TO some extent that is true. Think teenage angst was bad? It’s noting on the first time you have to deal with your own child’s heartbreak!

With our busy lives it is so easy to become geared up to making sure our children have all the essentials covered, such as food, shelter, learning to read and write, and all those important jobs done, that we forget that so much of what our children need us for is for us to impart a spark of desire in them to succeed, to become all they were made to be.

It’s the drive of many parents to watch their child surpass them in their life in some way. Whether it is with a talent, a discovered passion, or their standard of living, children should be able to combine what they learn from our mistakes, and our life lessons with the lessons and opportunities they themselves face and collate them together to succeed.

To have a successful child we need to create a childhood that breeds success. The best part about this is it doesn’t cost you thousands of dollars in private school fees or in plenty of extra curricular activities. In fact with just a little time, some listening and a whole lot of talking you can beat those things in most part hands down.

Helping a child succeed in today’s world is a little different than it was a few generations ago. Back then, it was considered wise to teach your child to become a salary and wage earner, working in a stable job from the moment they left school until retirement. Success was measured by how long you stayed in the same job. Consistency and stability were the favored attributes.

Then it was all about working your way up, about starting out in the business, any business and working your way up to the top, not worrying about whose toes you may step on the way.

More recently things have changed. The more recent generations coming out of school accept they will probably have at least four to five career changes over the course of their life. They know how to flaunt their talents and sell themselves and aren’t too scared to do it.

These kids, the ones who succeed today, are good at finding the gaps in the market and driving towards them. They’ll walk from a job that doesn’t offer them a good mix of lifestyle opportunities, perks and career advancement. They often prefer to work to contract than be tied to a permanent position. Security and consistency aren’t words in their employment vocabulary.

This is important t understand as you look at raising your own children. This current generation seeking employment may have different attributes than the one your child will be in, but it’s likely to be more in mine with how it will be than the generations of your parents and of yourself.

Our children today are growing up with a very different world view than the one we once had. They want to be self employed, own their own businesses, and pursue creative endeavors. While of course some children still veer to traditional roles, the majority of children feel attracted to roles that were previously seen as just for those creative types. Even jobs in IT can be incredibly interactive and creative, and children in our technological ages are attracted to them.

How Do We Define Success?


Of course simply said, our child is a success if they grow to be healthy, happy and able to be independent of us. However for most of us, while we say that is all we want for our children, it’s not all we expect from them


Take a moment to look at your own life/ How do you measure your own success? Is it through the type of possessions you own, the work you do, the way you life your life? Is it your relationships, your children? Think about what you feel is a success in your life and write them down.


The amazing thing about parenting is that we teach our children even when we don’t mean to. So that list of your own successes are important. It gives you a starting point of what your child is already learning form you about what is important in your life, and they will follow it.


Once you have created your lists read over it once more and think about how you learnt those elements of success. Put them into groups – emotional, spiritual, and physical and economics. This report will help look at all of these as a group, but it’s important to consider them individually to begin with.


We all have different areas that we consider are the moment important to measure our success in. For some finding one person to spend the rest of your life with, raising children together, maybe the pinnacle of your success. For another it maybe growing a business and becoming the CEO of a world wide organization, and for another it may be working with a group of people who need the services f someone committing a lifetime of free work alongside them. All of these are important. All of them add to the world we live in.


TO create a successful child, we need first to recognize that success isn’t just about being the richest child on the block. It’s about awakening the inert dreams and hopes each one of our children hold inside their heart and bringing them to life. If we do this, then our children will succeed.


While our children will copy us, and follow us, they are not carbon copies of us. Even if you’ve come from a long line of doctors, and you yourself are one, it doesn’t mean your daughter is going to be the same. Once we have worked out how WE measure success and what values we want to share with our children through our modeling of those measures, we then need to acknowledge they are a separate person from us, and still may go a completely different route.


The precise nature of how they show their success isn’t as important as how they carry out any task before them. The skills we need to run an NGO in a third world country are very similar to those of running a business or a home. It’s just placing them in a different context.


To succeed children need to be able to work with a wide range of people (have good people management and leadership skills), to be able to identify a problem and then also have an idea of how they can go about solving it. This combination is a winning success formula suitable to a variety of ways your child may display their success.


Children need our expectations and our ability to call out of them positive attributes, but they don’t need us to carve out a specific future for them. They are able, even at a young age to do that themselves.

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Tips to Prepare for a New WordPress Site

Tips to Prepare for a New WordPress Site

Although WordPress was initially created as a platform for bloggers, it has grown into one of the most popular websites for artists, business owners, writers, and more.
Because of its ease of use, affordability, and array of themes and plugins, companies all over the world are turning to WordPress for their professional website needs.
Getting started on your own WordPress website is relatively simple, but the following tips will help you prepare beforehand:

1. Figure out What Layout and Color Scheme You Want: There are thousands of professionally-created themes you can choose from on WordPress.

Take to time to peruse as many as you like to get an idea of the type of layout you want your website to have. For color schemes, many businesses will typically choose their store or brand colors, but feel free to also decide on something that’s eye-catching yet appropriate for your industry.

2. Decide What Type of Content You Want on Your Page: It’s a good idea to decide on the type of content you want on your page beforehand so that you’ll have a description in mind of how you want your website to be.

For example, you’ll probably want to create content on your services, products, business hours, location, and any frequently asked questions. Additionally, however, think about blog topics, industry-relevant tips, and tutorial content that would benefit your website.

3. Decide How Blog Posts Will be Laid Out: Blogs are an important part of a business website and should be placed prominently so that consumers can easily find it. Once you’ve figured out your layout design, choose a space in the layout that would be ideal for your blog posts.

Some companies choose to place their blog posts on a sidebar (see below for more details) of the main webpage while others place them at the top. Wherever you decide to place your blog posts, make sure that it’s easy for others to access.

4. Decide if You Want a Sidebar: A sidebar is a unique way to prominently place important information on the left-hand or right-hand side of a website.

As previously mentioned, a sidebar can be used to categorize your blog posts, but it can also be used to put your product information, archives, and photos in order.

In addition, sidebars provide a place for your widgets, such as calendars, social network sharing, and more.

5. Decide Who Will Design Your Site: WordPress has several different themes to choose from. However, if you need a site customized specifically how you want it, you’ll need to decide on a web designer; preferably a professional who is experienced in WordPress design.

How about a 1 click solution? We have one here With WP Freshstart you can launch WordPress site in just 1- Click . The software automatically adds legal pages and disclaimers, creates about us, contact us and even installs many must have plugins and themes. No more wasting time setting up WP sites, click and DONE.

software wp fresh start


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Freebie tricks

Freebie tricks

Free software infected with viruses and trojans. You will need a good antivirus and make sure you have always the latest updates. Only download files from respected sources and you should be just fine. You can get some free stuff on our website. We try to test all freebies first.

Server security holes
If you run a website, be aware of any holes that may expose you to hacking. A security hole can make someone else take control of your website and use it for illegal purposes and guess what… you will face the consequences. Avoid as much as possible opensource software, specially if it’s not updated for a long time.

Trial subscriptions
Those are freebies that aren’t really freebies. They usually ask for your financial informations in order to get access to that particular freebie. Open your eyes wide when you enter such informations… every respectable website should have a security certificate on that page. Check it and see if the certificate is genuine. Do not enter paypal details on pages outside, do not enter moneybookers details on pages outside Check the domain and if you spot something wrong get out of there and report them.

Shipping and handling
A freebie that require you to pay for shipping and handling isn’t really free anymore, is it? That don’t mean is not worth it… I would pay shipping and handling for a free plasma TV. But this can also be a trick… watch the domains that ask for credit card details the same way as for trial subscriptions. If anything looks suspicious, do not enter any financial details.

When you try to access freebie directories, you still have to register and provide them with your email address. Look for privacy policy… some websites will sign you up for tones of spam newsletter and some will even sell your email address. An active email address is worth from 0,05$ up to 5$ on the black market. You all know what i mean… pharma stores that spawn everywhere, dating websites that send you 5-6 emails a day and so on.

The bottom line is that you are your best antivirus. Just keep your eyes open and don’t click any link that pops in front of your eyes. Read, think and analyze everything.

Keep yourself safe online Today and everyday!



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Website can act as a virtual storefront and information hub

looking for domain name

website can act as a virtual storefront and information hub

Most small businesses understand the importance of having a company website. A website can act as a virtual storefront and information hub, which is valuable because more and more people are turning to the Internet to learn about products, services, and companies before making purchases.

Gone are the days of primarily browsing through paper advertisements or watching television commercials in order to find a new product or service. Instead, consumers would rather get more in-depth information than a 60-second television commercial or newspaper ad will provide them. Therefore, browsing online has now become the #1 way consumers find companies that have what they need.

Learn today

Not all websites are created equally, however. Some are easier to maintain while others take a lot of time and dedication to manage. Some come with an extremely high price tag, while others are affordable for most small businesses.

WordPress is a budget-friendly content management system (CMS) that’s ideal for local businesses. It’s easy enough for a novice with no knowledge of HTML to use, yet it offers an array of helpful tools that make your website more effective when it comes to generating leads and sales.

When it was created in 2003, WordPress was primarily used by bloggers. Since then, however, it has gone on to attract over 60 million users, which includes local business owners, Fortune 500 companies, celebrities, and much more. In fact, notable businesses such as the New York Times, UPS, and Forbes use WordPress.

WordPress has evolved from a tool to help writers, into a full-service CMS in which businesses can use widgets, tools, themes, plugins, mobile applications, and much more to share their company information.

As a small business owner, you more than likely already know that a quality company website is crucial in today’s technologically-advanced world. WordPress offers small companies an affordable way to have a professional, high-quality website with a variety of added features to help make your website PROFITABLE.

WordPress is a Content Management System (CMS)

WordPress is a powerful CMS, which brings several convenient options to you. With a CMS, you have direct control over your business website and can easily add, remove, or change content on the fly without having to learn any complicated software or programming.

This eliminates the hassles and/or wait times of a web developer should you want to make simple changes or publish new content. Instead, you have direct control over the content at all times without worrying about accidentally changing the design of your site, which can cost a hefty amount to have fixed.

With WordPress, your website “design” and your website “content” are completely separate, putting you at ease when it comes to content management.

In addition, you can easily train your employees, colleagues, or anyone else you’d like to publish content or help manage your website. You can give different levels of access to different users, making it easy for you to implement an approval process before content is posted.

WordPress is SEO-friendly

While having a website is important for businesses, it doesn’t do much good if you aren’t driving traffic to it. WordPress is an SEO-friendly platform filled with tools that help you boost your website exposure.

As long as you create unique content with appropriate backlinks, your website has the potential to land high in the rankings of major search engines. Google is especially well-known for placing WordPress sites in the top spots of search results.

With frequent website updates and strategically placed keywords, you have a strong chance of having your own website rank high as well. This is important for businesses as studies have shown that most people select a site from the first page on search engine results.

If your website is buried on the 5th or 6th page, there is a good chance that it will be overlooked.

Simple Social Media Integration Plugins

Social media is another way in which businesses can gain exposure. In combination with a professional website, you can drive even more traffic to your business website and gain new customers. Social Media usage is at an all-time high and is not expected to slow down any time soon.

Therefore, businesses are jumping on the social bandwagon in order to build a loyal following of customers and potential customers. WordPress offers an array of plugins associated with the popular social media platforms, such as Facebook, Google Plus, Twitter, and YouTube.

Linking your website to your social media pages is easy when using WordPress; making it pain-free to connect all of your internet properties together, which is powerful for branding as well as ultimate online exposure.

WordPress is Easy for Novices

If you don’t know HTML, WordPress makes the process of maintaining your website extremely easy: you don’t need to know HTML to post your content, add images, and make other minor changes to your site.

Years ago, businesses had to call up their web designer just to make minor changes, which usually ended up costing them much more than they wanted to spend.

However, with the invention of WordPress, businesses have more control over their content; and making simple changes is something that any business owner or staff member can handle within minutes.



Scheduling Content in Advance

If you have several pieces of written content, yet you don’t want to publish them all at once, WordPress allows you to upload as much as you like, and then create a schedule date for each post.

This saves times as you won’t need to go back each time to post your content. Instead, you can essentially “set-it-and-forget-it” all while keeping your site’s content fresh and updated.

RSS Feeds

With RSS feeds, your readers will get all of your updates just as soon as they are posted with the RSS feeder tool. They can choose to read your posts via newsletter or by email.

Affordable for Small Businesses

Many times, small companies either forgo a business website completely because they think it’s too expensive, or create a free website that doesn’t provide them enough options to be successful.

WordPress websites are very cost-effective because they are somewhat easier to design and are more easily managed. WordPress web designers generally charge less than HTLM designers due to this fact.

You probably remember years ago that a company website could cost well into the tens of thousands of dollars. However, those days are gone for most small businesses; WordPress allows any developer to create a fresh, professional website with many bells and whistles without having to spend hours and hours to do so; and this saving is passed on to business owners.

Easy Blog Integration

Having a blog on your website is crucial for small companies. It not only helps to drive in more traffic, but it lets you show the human and personal side of your business. WordPress, since it started out with bloggers in mind, provides some of the best tools for blogs, which can be incorporated directly into your business website.

Mobile Applications

More and more people are using their cell phones to browse the Internet, and these numbers are expected to grow. WordPress has a mobile application which allows mobile users to also view your site via cell phones.

In fact, WordPress can automatically detect when a user is on a cell phone, and will automatically adjust your website settings for mobile viewing.

Simple Media Options

WordPress makes it easy to upload and add high-quality photos and videos. With just few simple clicks, you can have brand new images and videos on your website ready for the world to see.

Control of Your Community

In the past, a chat board or forum was added to business websites in order for customers to engage with each other and ask relevant questions. This led to problems such as heated arguments, off-topic and/or indecent discussions, and automated advertisements and spam from other businesses.

With WordPress, however, you are in direct control of your community. In other words, you have to power to lead the discussions via blog posts, Q&A sessions, articles, or however you choose.

You can then leave the comment section open for others to engage. Yet, if inappropriate comments are left, you can turn your moderation filters on and screen them out.

This not only helps to keep your website professional at all times, but it also prevents spam, and stops competitors from posting untruthful, negative information about your company.

It’s extremely important for your company, regardless of size, to have its own business website. Most people are now looking online for new products and services, and without a proper website, you’ll be overlooked for a business that is more accessible.
Remember, however, that in order to succeed with your website, you’ll need the right tools and options that most free websites can’t provide you.
As previously mentioned, several small companies have given up on running a business website after limited websites didn’t provide the results they were looking for. It’s crucial to find a site that will afford you a professional business website without skimping on the options you need.
WordPress not only provides you with everything you need to have a successful business website, but it’s more affordable than most other web design options.
A business website is indeed a marketing and advertising tool; and it’s one of the most powerful ways to bring in new business. With a high-quality, informative website, people can easily make their buying decisions from the comfort of their homes.
Most consumers don’t rely on radio, billboard, or weekly newspaper advertisements anymore. Instead, they expect to find all the information they need about a company online. WordPress can help you provide this, and more, to your current customers as well as potential customers.
Many studies have shown that a quality website has the potential to boost a company’s customer base significantly.
If you are ready to finally have the professional online representation that your company deserves, contact me at 785-850-1327 for a free, no-obligation consultation.



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Blogging with wordpress

Blogging with wordpress

Cliff Petry


Blogging, a term derived from weblog, is the act sharing information with others, typically through an online platform. Blogging started back in the early 1990s’, but didn’t reach massive popularity until the early 2000s.

Today, there are millions of people across the globe who blog about anything from their hobbies to business information.

For a small business, blogging is an important part of building your online presence. While consumers need to know about your products or what services you offer, reading a business website full of sales information isn’t always enough to gain their trust and turn them into paying customers.

Since a blog is usually informal, it allows a more personal, human side of your business to shine through. Many successful businesses have already realized this and continue to run successful blogs.
However, with the instant connection and gratification that social media brings, others may question if a blog is still needed for business exposure.

The answer is a resounding yes. Just as having a business website offers more options than social media, blogging also brings a lot to the table and shouldn’t be overlooked. In fact, studies have shown that companies that blog typically have doubled their website visitors.

Google Algorithm and Blogging
Google algorithm is a keyword processing tool that sifts through information after people perform a search query. It then finds the most appropriate results and lists them in order of importance and relevance via search engine results.

The ranking of the results rely on several factors, such as the frequency of the keywords used on a landing page, the amount of original content on the page, and how the page interacts with other readers.

Previously, it was easy for anyone to end up on the first page of the Google search results even if the content was weak, plagiarized, and spun. Google, being proactive to the complaints of poor search engine results, created Panda, followed by Penguin. Panda and Penguin are artificial intelligence programs that cypher out what seems to be “junk” material and instead boost more personal, informational content.

What this means for bloggers is that if you consistently create personalized content, you have a great chance of being pushed high into the ranks of Google’s search engine results, as the new algorithm consistently seeks out sites that involve interaction and personalization. Blogs are well-known for providing personal content that engages others.

Blogging Drives More Traffic to Your Business Website

WordPress has unique tools that allow you to have your blog incorporated directly onto your WordPress business website. This lets your readers learn about your services and access your blog without having to navigate to another site.

As previously mentioned, having a blog on your business website has the potential to multiply your visitor numbers by over 50%. People simply want to read interesting information that can’t always be presented just by viewing product and sales information.

By consistently adding new content, consumers will have a reason to come back to your website, which could mean more business for you. New visitors may learn about your services by simply finding your blog entry in a search query.

Blogging Helps Brand You an Expert

When you blog, you’ll have the opportunity to provide more in-depth information on your products and services; information that typically shouldn’t go on your website’s main pages.

For example, too much content surrounding a certain product or service can make your business website look messy and awkward. A blog, however, gives you the perfect opportunity to post detailed material.

Numerous Internet users search for tutorials and how-to information online. By creating comprehensive blog posts in your area of expertise, you are developing an open invitation for readers to flock to your site.

People love free information, and they especially love accurate information that helps them. By blogging about the areas you know about, you can become an expert in your field, which will help you gain trust. Once you gain trust with your readers, paying customers usually follow.

Blogging Encourages Human Interaction and Engagement

One of the best ways to build trust and credibility is to actively engage with your readers. Blogging provides a perfect platform to do so.

By encouraging discussions and leaving open questions on your blog posts, readers are afforded the opportunity to get involved with you and your business, which makes them feel more appreciated.
Best of all, you create opportunities for an array of different discussions with each new blog post you publish.

Blogging can Cover Questions and Complaints

If you receive a lot of emails or calls asking the same questions, a blog is the perfect place to provide detailed answers. If a question has been asked several times already, chances are that new visitors may have the same question.

By providing a FAQ blog post, your readers can refer to your post instead of emailing or calling. If a question necessitates a more comprehensive answer, consider dedicating an entire blog post to that single topic.

In addition, complaints and suggestions will always be a part of business. If someone has a valid complaint, don’t sweep it under the rug or send out a rushed reply. Instead, consider writing a detailed blog post addressing the complaint. Not only will the readers feel appreciated, but you’ll also help your business in the long run by addressing issues head on.

Highlight Promotions and New Products/Services

If you have a new promotion going on, you’ll want to give as much information as possible in order to bring in new service. Sometimes business websites don’t have a place for promotions without coming off as looking too “sales-like.” Additionally, promotions typically last only a certain amount of time, and it’s important to keep your business site as evergreen as possible.

A blog, however, is the perfect spot for you to tell your readers about your news, updates, promotions, and more. The most important product updates or promotions can be highlighted in your blog, which will also help the major search engines pick up your site.

Blogging Shows You Are Different from the Competition

If you own a small business, chances are, you have competition. Of course, you’ll need a way to stand out from the competition and showcase why your company is better. When you provide consistent, helpful material, you are already on your way to branding yourself an expert in your field.

When you combine a human voice with your business, you show that your business is not the same as the others, and that you’re willing to communicate with customers and future customers on a personal level.

One of the biggest mistakes that small business owner make is not making their company stand out enough. Blaring website ads and pushy sales tactics may make your company’s page stand out, but not in the way you want it to.

Blogging provides an ideal platform to talk casually while subtly highlighting the assets your company provides.

Tips for Better Blogging
* Use Social Media Along with Blogging: WordPress offers several social media plugins that lets you share each blog post with your social media followers. Be certain to utilize these tools as it will bring more exposure to your blog.

In addition, consider going to your social media accounts and creating a new post, announcing your new blog entry. This gets tedious and cumbersome, but the amount of exposure you’ll get makes it worth it.branding info graphic

* Encourage Interaction: As aforementioned, reader engagement is a powerful way to gain new customers. Make sure your blog posts provide an opening for your readers to communicate their ideas and thoughts with you.

* Use Keywords Correctly: Google algorithm seeks out pages with quality, unique information. If you use keywords too frequently in your blog posts, you run the risk of Google determining your content is redundant. Remember, though, keywords are important. You just need to make sure you use them sparingly and strategically throughout each blog post.


* Mix It Up: Be sure to post a variety of different topics on your blog. For example, one day you can create a tutorial, and then the next day you can discuss the benefits of a certain service. Also, pay close attention to your comments. An interesting comment can provide you the tools to create an engaging blog post, and at the same time you’re acknowledging your readers.

* Use Images: Most people are visual, and a high-quality image goes a long way on a blog post. Try to use an appropriate image on every blog post you create. This will liven up your post and increase interest.

* Blogging is Long-Term: It’s imperative to keep your blog updated.
Blogging is a long-term endeavor and should always be treated as such. However, keep in mind that quantity is not better than quality.

While you’ll need to post consistently, never post unhelpful information just for the sake of updating your blog. Make sure that everything you post has substance. The goal isn’t to quickly overload your blog with a ton of posts. Instead, you’ll want to create substantial posts that in time will grow.
I specializing in helping small businesses set-up and manage their company blogs. If you would like some assistance with your blogging needs, contact me at 785-850-1327 for a free, no-obligation consultation.
Cliff Petry 785-850-1327